KOL Marketing Agency in Sydney and Melbourne
Chinese users behave differently when it comes to taking advice. Instead of depending on search engines, Chinese users value advice from sources such as their peers, friends, bloggers and celebrities also know as KOL (Key Opinion Leaders).
Much like influencers in Western world, KOLs are very crucial in the overall digital marketing approach in China.
We inflate the credibility of your brand with word of mouth publicity online through Chinese bloggers, influencers and web celebrities. We analyse your brand positioning to find the best KOLs for your campaign.
We scrutinize your target audience and match it to the KOLs following for synergised results. Your brand presence is further boosted through positive product experiences displayed through these influencers.
We help you leverage your brand presence among key opinion leaders through our KOL advertising strategy that include sponsored posts, product reviews, KOLs giveaways and KOLs campaigns. We help you run active campaigns for your brand through the KOLs present on WeChat, Weibo, Douyin etc that share similar attributes with your brand. We streamline your targeting on these social media platforms while helping you amplify your brand reach and presence on Chinese social media.
We help brands to grow and succeed in China.
Chinese Digital Marketing Services
To succeed in Chinese market, you truly need to have a deep understanding on how Chinese users search on Baidu. We understand China’s unique culture, Chinese language and China’s legal system and help you rank on Baidu.
Baidu PPC (Pay Per Click) helps brands to drive instant, qualified, targeted traffic to your website which increases traffic, leads, sales and revenue of your brands. Baidu PPC is one of the most effective ways to drive paid traffic.
We help you localise your content with the help of our NAATI certified translators to bridge communication and cultural gaps among your Chinese consumers.
Thinking about China - Get WeChat Official Account First. Over 20 million brands have a WeChat Official Account to connect to over 1.1 billion Chinese.
Weibo is second most powerful tool after WeChat in the Chinese Social Media landscape. With over 340 million active users get your brand noticed with an official account.
Website Design & Development
Digital Crew’s years of experience, our web design and development solutions are customised to help your brands achieve your digital marketing goals - traffic, repeat visits & conversions
Hosting & ICP license
Digital Crew is a Alicloud partner and helps brands host their website in Mainland China with an ICP license. Digital Crew is trained in handling, filing ICP application and fully committed to help you in getting your website launched in China.