How to Get Your Company Website Verified by Baidu

How to Get Your Company Website Verified by Baidu

Baidu and Google search engines operate using many of the same principles. For example, you need to have a trustworthy website with unique quality content in order to rank well on either. Both also produce organic search results and those that are paid for through various types of advertising –…

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A Guide to WeChat Official Accounts and How to Get Them

A Guide to WeChat Official Accounts and How to Get Them

WeChat’s extreme popularity makes it an important platform for digital marketing in China. Currently, the app has over 900 million monthly active users in China, and is utilised for many day-to-day functions – travel bookings, m-commerce, bill payments, reading/sharing of content and more. If you’re marketing to Chinese audiences, you…

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Guide to Setting Up WeChat E-Commerce in China

Guide to Setting Up WeChat E-Commerce in China

It’s no secret that the WeChat messaging platform has become huge in China, boasting nearly a billion monthly active users who are increasingly integrating WeChat into their everyday lives. Digital marketers and e-tailers operating in China should seriously consider incorporating WeChat into their marketing and selling strategies. Here are five…

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