5 Chinese Digital Marketing Myths Busted

5 Chinese Digital Marketing Myths Busted

Successful marketing to China requires knowing what Chinese buyers want and need, as well as ‘getting’ their culture and mindset. Without this basis, your efforts could be in vain. But there are a number of misconceptions that exist about the Chinese market. We dispel five common myths, and outline what…

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Opportunities for Health Care Services in China

Opportunities for Health Care Services in China

The Chinese Government is actively encouraging private participation and investment in health care services. This is being driven by a few factors such as an ageing population, an increasing demand for quality health care, and a need for improvements in health care and service delivery. These factors could provide enormous…

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